• The Atlantic Cup

    The Atlantic Cup was created by Manuka Sports Event Management to help build a commercially viable sailing race and attract a wider audience for offshore, short-handed racing in the United States. In its fifth year, the Atlantic Cup has demonstrated it is one of the fastest growing sailing properties in the US. In 2012, the Atlantic Cup was also the first carbon neutral sailing race in the United States and it continues to be a leader in demonstrating how to run a successful and environmentally sustainable event.

    The Atlantic Cup is an intense, grueling, race for offshore sailors as it tests their abilities to race shorthanded, offshore and inshore. For the fans and sponsors, The Atlantic Cup is changing how they interact with sailing in the United States. Stopping in 3 iconic ports: Charleston, New York City and Newport, The Atlantic Cup allows fans to meet the teams, tour the boats and be part of the festivities.

    For the sponsors, The Atlantic Cup is the most heavily media saturated sailing race in the U.S. It provides exclusive hospitality and product launching opportunities and reaches the coveted sailing demographic. In just the fifth edition of the race, The Atlantic Cup had over 551 million cumulative impressions from 301 print and web articles. As of July 2016, The Atlantic Cup has over 6,500 engaged followers across social media platforms (Facebook, Instagram, Twitter, YouTube). The Atlantic Cup is changing the perception on professional sailing in the U.S. and creating a must follow event on the sailing calendar.


  • Race The State

    Created and run wholly by Manuka Sports Event Management, Race the State is the beginning of a new era of multi-sport events that will challenge competitors to race across a U.S. state. The first edition of Race the State took place in 2015 and spanned Rhode Island from the Massachusetts border to the Connecticut border. The course for Race the State Rhode Island, is 53-miles, 5-legs across 10 communities and includes stand up paddling, running, kayaking and cycling. 

    Race the State is designed to be expanded into multiple states and rather than a contrived course or a course that is always the same three disciplines, the event utilizes the geography of the state the race takes place in, so no two race courses will ever be the same!


  • The Pineapple Cup - Montego Bay Race and the Cuba Cup

    In early 2016, Manuka Sports Event Management was hired by the Montego Bay Yacht Club to restore one of the oldest offshore races on the calendar, The Pineapple Cup – Montego Bay Race, to prominence. Manuka will oversee all shore side events, marketing, sponsorship and promotion of both the Pineapple Cup and the newly formed Cuba Cup, together forming the Western Caribbean Series

    The Pineapple Cup was started in 1961, making 2017 the 33rd edition of the venerable 811 nautical mile race. Immediately after the start, racers cross the Gulf Stream for the Northwest Providence Channel. The middle of the race offers a fetch down the eastern side of the Bahamas Island Chain toward the tip of Cuba. The final stretch is typically a sailor’s dream: a 240-mile downwind sleigh ride from Cuba’s eastern tip, known as the Windward Passage, to the finish at Montego Bay.

    New for 2017, the Cuba Cup will take place after a brief stopover and awards ceremony for the Pineapple Cup in Jamaica. In its inaugural year, the Cuba Cup will consist a 640 nautical mile course from Montego Bay to Havana. The two events make up the 2017 Western Caribbean Series and will include divisions for IRC, PHRF, double-handed and multi-hulls.


  • Pabst Blue Ribbon Fishing Tournament

    Pabst Blue Ribbon hired Manuka Sports Event Management to oversee the operations of the Pabst Blue Ribbon Fishing Tournament in 2013. Since Manuka became involved, the tournament has expanded from three to seven states and included the addition of two additional divisions: Fluke & Bluefish.

    Manuka oversees all tournament operations, obtains partners for the tournament and provides email, website and social media marketing content. In 2016, Manuka worked with PBR to usher in significant changes for the format of the tournament by shifting it to an entirely catch and release event. Sustainability is something Manuka SEM is passionate about and we work towards implementing better sustainable practices into all our events. By working with Pabst Blue Ribbon, this change has enabled the tournament to be the first tournament in the northeast of this size as wholly catch and release.

    Prior to the tournament start, Manuka organizes and facilitates the PBR Fishing Tournament presence at boat and fishing shows to promote tournament sign ups while working to establish tournament partners who provide a vast array of prizes for the event.  Throughout the tournament, Manuka coordinates with all participating competitors, managing the submissions, prize giving, website and social media updates (Facebook and Twitter) and acts as point of contact for all tournament functions.

    After four years of operating the Pabst Blue Ribbon Fishing Tournament, Manuka has doubled the number of entrants, introduced 20+ new partners and built a passionate online following on both social media and through direct newsletter marketing.


  • The Mount Gay Rum Around Jamestown Record

    One of the most popular sailing courses in Narragansett Bay, Rhode Island is the circumnavigation of Jamestown (aka Conanicut Island). Each year there are at least 15 different races that follow the course, however until 2012 there was no outright record holder. The Around Jamestown Record annually awards record setters in four different classes. Manuka sanctions and manages all record attempts. In addition, Manuka is responsible for marketing, sponsorship, PR and the annual prize giving ceremony.